E-commerce - Home Improvement (DIY) Website

This online Do-It-Yourself Home Improvement E-Commerce Website specializes in presenting, designing and selling exterior home improvement construction product kits ONLINE to people who want to build decks, sunrooms, gazebos and other exterior home improvement products themselves. (DIY).

As a former in-home sales professional, with over 15 years of selling decks, sunrooms, gazebos and other exterior construction products to homeowners in their homes, the COVID virus pandemic completely eliminated access to many of my client’s homes, and in-home home improvement product sales to homeowner's face to face, was all but put to a halt.

During the time off during the pandemic, I worked on this website (two-years) to replace the in-home sales representative requirement to sell decks, sunrooms, gazebos and other exterior home improvement products in people's homes. My research has shown that according to AARP, there are 77 million seniors in the United Staes today, they have 45% of the US disposable income, exterior home improvement products are often their 1st choice in purchasing home improvement products and most seniors do not like in-home sales visits and their preference is now moving to ONLINE purchases.

You can purchase a $ 30,000 car ONLINE and have it delivered to your home, as well as an actual home and other major home products ONLINE. Well, why not decks, sunrooms, gazebos and other exterior home improvement product kits?

I designed this website, so the homeowner can preview the design options ONLINE, be assisted to design their kit choices ONLINE (or by email or phone). Then, they can purchase these kits ONLINE, obtain instant financing to purchase the kits ONLINE and be shipped their customized kit(s) direct to their home to install it themselves (DIY), or they can hire their own local contractors (or a friend) to install the decks, sunrooms, gazebos and other exterior home improvement kits for them.

Our kits include treated pine and Trex (composite) deck kits, vinyl sunrooms kits, treated pine and vinyl gazebo kits, treated pine and Trex walkway kits, treated pine or vinyl shed kits, she shed kits, screened porch enclosure kits, and garage home office screen / vinyl enclosures kits from pre-qualified and quality dropship U.S.A. kit manufacturers. The retail price per kit starts from the mid-$100’s to purchase a deck or walkway kit, up to and over $ 20,000 to purchase a sunroom or gazebo.

Test Marketing

I test marketed in my city using postcards, and nationwide using email marketing. The market is unlimited. The website can be used for retail sales to homeowners, for sales to contractors and to home improvement retail distributors. The website is up and tested for immediate use.

I have developed an interest list of 3,000 on my Constant Contact email account, 5000 friends on my Facebook page (the max allowed) and a mailing list of 800 potential local customers during testing. My Constant Contact email open rate has been consistently over 45% of the emails that I send, with zero spans and zero unsubscribes. The interest is there.

The new owner will need to focus 100% of their time marketing by mail, email and Google Ads.. This is a remote ONLINE business. No office or staff is needed.

Reason for the sale: I am selling the website and access to my email client list. I am retiring from the business.

Contact me here to preview the working website.

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Disclaimer: DealStream has not independently verified any of the information in this listing and makes no warranty as to its accuracy or completeness. This listing does not constitute an offer to sell, solicit or make an offer to buy an investment interest. Offers to sell, or the solicitation of offers to buy, any security can only be made through official offering documents, such as a subscription agreement and private placement memorandum.