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Details - Information last confirmed on September 10, 2020

A boutique fitness studio that offers unique personal training services in an upscale, developed area of the city in West Dallas is now available for acquisition. The business was founded in 2015 by the current owner of the business. This business in a 2,096 SF space of premier retail center is located next to an intersection with consistently heavy traffic and a nearby densely populated residential area filled with high-income individuals and small businesses that attract a number of people to the area. This fully-equipped private club gym offers two types of personal training services. The first one is "1-on-1 private training," which is a traditional personal training style. The second service is called "Private Team Training." It is a unique concept that 4-6 people of a small group work out together per coach with their specialized program, which no other gyms in the area offer. The business sells meal prep packages from a 3rd party food service provider, including a variety of beverages as well as promotional custom company logo sportswear. Most of the clients are high-income individuals between the ages of 22 and 50 from the surrounding affluent residential neighborhoods. Competition can be expected for this type of industry, but this business has been well-positioned by exploiting the niche market, which focuses more on small groups compared to other gyms focused on larger groups. Their unique program utilizing high-end technology allows them to take still the advantages (personalized care) of "group workout" but remove the disadvantages (lack of personal attention) of large group workouts out of the equation. Gross sales have been consistently growing since its inception in 2015, running around $32-35K per month with over, but the growth has been temporarily halted due to Covid-19 in 2020. Currently, the loss from Covid-19 has been fully recovered as of March 2021, and the business is slightly outperforming the previous year's number. Proactive marketing needs to be done to reach the full potential of this business, and since this business is located in a high-income residential area, targeted marketing to high-income individuals for this area will tremendously boost the sales. Since the current owner hasn't been aggressive with social media such as Facebook, Instagram, etc., more pro-active online marketing thru social media will help the business to not only reach out to new customers within untapped areas but also strengthen the current customer base by creating an active online community for all clients. This well-established boutique high-tech private fitness club in a prime location is now available for any potential buyer interested in a well-established and growing private fitness center.

Furniture, Fixtures & Equipment: $25,000 (Included in listed price)
Inventory: $1,000 (Included in listed price)
Financing: $66k cash down with $183K of Seller's existing loan to be assumed by Buyer, provided Buyer is qualified or 100% cash at Closing.
Year Established: 2015
Employees: 2FT

Facilities: This business is located in a 2,096 SF space of upscale retail strip center that is next to an intersection with consistently heavy traffic and retail businesses that attract people to the area. All equipment is in great condition and in excellent working order.
Support/Training: The owner will provide sufficient training for an agreed-upon period to allow the transition into the business as seamlessly as possible.
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