Jun 22, 2020 — Primary Business Category:
This family-owned daycare and after school business was established in 2005 and has been successfully operating and growing in Northern California at the same location for 15 years. The foundation of this company has been focusing on providing children top quality care in a safe, highly educational environment. They provide care for children 6 weeks to 12 years of age and have helped hundreds of families over the past several years. They offer infant care, toddler and preschool age care, which includes potty training. They include an educational preschool program (curriculum aligned with California State Standards), have drop-in care and have an after-school program. Their after-school homework club students utilize a Unified School District bus stop, which delivers students right to their doorstep.
They are the only center in the area they serve, with the nearest competitors being approximately 15 miles away and not having an impact on this business.
Growth / Expansion overview
The owners are overall less than 50% licensed capacity at this time, and only use minimal passive marketing techniques which could be enhanced via social media marketing, improved website SEO and even direct mail and billboard advertising as they are located right off a major freeway in Northern California. Many of the children that are enrolled were obtained by â€œword of mouthâ€. They are at 1/3 capacity in their infant room, and 60% capacity in their pre-school program. Additionally, residential home building has been increasing significantly in the service area of the business.
Support / Training Comments
The educational programs that the business provides are written by a licensed elementary and special education instructor, thus providing repeatable, high quality programs for children that is truly a differentiator as compared to competition and other alternatives. All lesson plans and curriculum are included in the sale of the business. The Sellers are willing to train the Buyers for a period of time, and extended time if needed at a negotiated rate.
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