Dec 5, 2017 — Prime location American brunch cafe placed in a high average household income city is available for acquisition. This business was originally established over two decades ago in 1994 and was later acquired by the current owner a few years back in 2014. Competition is expected for this type of business in a wealthy area, but all other competitors lack in product quality and affordable price points that make it less attractive overall to this business. Most of the customers are elderly individuals with lots of disposable income from the nearby densely populated residential neighborhoods and families that mainly come during the weekends. Net sales average was $/year that has been consistent throughout the last several years without any proactive marketing done except through word of mouth. Although no marketing has taken place, introduction of other proactive marketing methods will provide an increase in sales and acquisition of new customers from the untapped areas of this city. There are many ways to proactively market this business such as direct mailing, daily specials, coupons, social media outlets, delivery service, 3rd party delivery service, fundraising with local schools and catering services. Hiring additional staff will help facilitate the operation of the business when there's an increase in customer traffic once proactive marketing is in place. Various menu items are provided at this business that can range from waffles, egg entrees, omelets, French toast, pancakes, appetizers, salads, sandwiches, wraps, burgers, specials, pasta, seafood, burritos and a dedicated senior menu. This business has everything in place for a potential buyer to be proactively marketing as well as being fully involved in the day-to-day business operations.
Furniture, Fixtures & Equipment: $60,000 (Included in listed price)
Inventory: $4,500 (Included in listed price)
Financing: 100% down at the time of closing or 60% cash down with seller financing
Year Established: 1994
Facilities: This business is located in a 4,200 SF retail strip center that is beside a traffic heavy intersection that has immense foot traffic as well as motor vehicles. All equipment is in impeccable condition and in working order.Support/Training: The owner of the business will provide the necessary training needed to smoothly transition into the business operations.
Reason Selling: Other Opportunities
Competition: Few competitors are within the immediate market area, but other competitors lack in quality of ingredients while also having a higher price point that is less attractive.
Growth And Expansion: Some marketing has been done since the acquisition, but other forms of proactive marketing are needed to generate more cash flow and acquire new customers.
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