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Jul 31, 2019 — The business is a fast casual franchise unit specializing on healthy products and lifestyle. The market demographics cover all ages and customers. Well located in 2014 in a major metropolitan area in Washtenaw County.
In 2016, the current owners joined together to invest in future enterprises together. They chose this franchisor, an international franchisor, to build an enterprise footprint in Michigan and Canada. The franchisor made them aware of the availability of this unit. In 2017 they purchased this unit to be a ‘training' platform for the team as they developed a multi-unit investment platform. They also recognized it as a rewarding challenge to renovate and re-energize a store that had begun to decline under the original owner.
The new team began their ‘learning curve’ by completely remodeling the store replacing almost all the old equipment and built out the basement for a fully operational catering program expanding the capacity to serve both on-site customers and off-site events. The staff was re-trained and re-focused with site managers identified, trained and empowered. The results have been amazing. With 2017 as the transition year, the first full year of 2018 showed revenue improvement nearly 40%. Now in the second full year, revenues are tracking an additional 30%+. The store has won 6th place for turn-around units out of a total 750 units.
The business operates from leased space of approximately 1300 sq. ft. plus a lower level basement renovated to support the business operation. It is located on a main street in a downtown area surrounded by other businesses, government, private professional and educational offices all generating heavy foot-traffic.
There is a team of 18 including a manager ready to support that new owner. The current owners will remain engaged for an extended period to assure a smooth transition, and the franchisor is ready to support as well.