For sale is an eCommerce business in the hunting niche with 10 years of history. This is the 'Sports and Outdoors' market. This industry is served by many large companies (Cabela's, Bass Pro, Walmart) plus thousands of small gun shops. This eCommerce site has carved out a specific niche successfully for the past 10 years.

Their main niche within the hunting market is serving customers outside the US which is underserved by their competitors. Historically non-US sales has accounted for about 65% of sales. Currently it is about 55% of sales. The business is not a dropship business, however, inventory is typically not ordered until a firm web sale has been received and therefore cash turnover is high. This physical products business can be run from anywhere. At the current sales level, one person needs to spend about 30 hours per week at most on running the business.

The brand name is the most valuable asset. The business also comes with over 20,000 customer emails that have not utilized yet for email campaigns.

Posted Mar 30, 2016

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