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Details - Information last confirmed on April 16, 2021

Our firm presents a unique Online Dating Website with a massive and growing user base of those looking to meet to talk, connect and date. Carrying 3.3M+ active users, this website attracts an average of 4.1M+ unique monthly visitors to deliver jaw dropping reach for this category. With 14 individual advertising partners, this company generates 100,000+ new users monthly. This largely hands-off company generates interest through entirely organic means. This leaves tremendous growth opportunities in marketing, channel development, and SEO.

A powerful communications hub for those looking for interpersonal relationships, this brand has gained tremendous audience reach by targeting relevant keywords for their active consumer base. Earning an average user participation duration of 3.5 months, this platform is an ideal space for retargeting and advertising use. Growing their relevance, this business could invest in app development as well as encourage user interactions to further retain consumer interest.

The Global Online Dating Market Size is expected to grow from USD 2.230 Billion in 2019 to USD 3.592 Billion by the end of 2025 at a Compound Annual Growth Rate (CAGR) of 8.26%. In 2020, revenue growth for the dating services industry saw substantial increases as forced social distancing and mandated business closures disallowed in person dating, driving the online dating market and its overall size. It is believed that the pandemic has further developed this modality of finding love and has become a fixture in our society with no going back to the way it was before.

The growth of the online dating market is driven by a number of factors including a growing percentage of the population with reliable internet, which in turns increases the amount of time people spend on computers and smartphones, thus forever changing communication habits and the way we socialize as a society. This change to technology versus face to face meetings is expected to fuel everything from telemedicine to video conference calling, to the further progression of the online dating market.

Leveraging a skilled team of 5 content moderators, an account supervisor, and an advertiser relations manager, this company requires only 3-7 work hours weekly from the current owner. During this time, the owner reviews high priority customer service concerns, directs growth initiatives, and addresses all questions the team may have. This streamlined operational framework allows for productive use of the platform with minimal guidance.

Building on the expansive reach of this platform, the website could be enhanced through SEO practices, user design updates, and in-depth marketing campaign. Developing a brand presence on social media such as Facebook, Instagram, and Reddit, this company could dramatically boost their user base there as well. Additionally, creating ads through search and social media could draw unparalleled audience interest.

A strategically built communications hub, this dating website leverages strong consumer engagement to drive unrivaled advertising revenue. Investing in advertising themselves, along with website updates and even app development could skyrocket consumer adoption and elongate the average user lifetime. A dynamic offering, this company is an increasingly promising investment for any business minded buyer.


Listing ID: WC 2240

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