Details - Information last confirmed on April 16, 2021
Our firm presents a new business that provides niche entertainment streaming to a fast-growing number of paid subscribers. With a strong retention rate of just below 80%, this company has carved out a name for themselves in the field of haircutting videos and hair-related projects. The phenomenally successful launch of this brand’s portfolio of websites and video streaming options has led to impressive results. Earning an ever-increasing amount of interest, subscribers, and consumer-base, this company has recently launched an additional video download service that has proven to be incredibly promising.
Enduringly popular, this brand’s growth has stemmed organically via word of mouth means and promotional videos on their growing YouTube channel. The brand now receives more than 5,600 monthly visits and those numbers are only increasing as their awareness grows. With video streaming swiftly becoming the leading form of in-home entertainment, especially across devices such as smartphones, laptops, smart TVs, and home computers.
The brand’s fantastic customer retention rate highlights its enormous growth potential, not just in this niche audience, but across passion projects of all kinds. Maximizing the flexibility of this company’s lucrative framework, a business-minded new owner could expand into a myriad of other genres.
With the ability to bloom into a much larger hub for video streaming, this company could scale exponentially with the inclusion of crowdsourced submissions from creators who want to use the streaming services for their own productions.
Launched as an interworking network of platforms, this company operates as an easily run, ever-growing entity. Custom designed to be used and managed without having to retain a web host or developer, this brand’s content focuses on streaming haircutting videos in tandem with a popular online magazine about haircutting products and hair-related projects.
The brand offers a subscription site that delivers streaming content to the user, and the owner recently added a download store and a forum for subscribers to communicate and talk about the content.
So far, the subscription service represents 97% of the brand’s revenue stream, although the download site that was added just this past February has already shown great promise and grown to make up about 3% of the brand’s growing revenue.
Leading a niche and engaged corner of the market, this company has accrued an email database of 1,700 users. The brand also posts promotional videos on YouTube which have helped to skyrocket subscription rates and video views. Carrying two successful Instagram pages, the company has seen tremendous promise in related, hashtag content. This could be applied effectively to other social media sites such as TikTok, Tumblr, and Pinterest to drive staggering awareness and consumer base growth.
The owner operates this brand independently and uses contractors rather than full-time employees. Currently spending an average of six hours each week on the business, ownership is responsible for editing new videos posted each week for both the streaming service and video downloads. Additionally, they create the weekly newsletter, updates the social media accounts, and crafts new promo videos.
Disclaimer: DealStream has not independently verified any of the information in this listing and makes no warranty as to its accuracy or completeness.