This is a university town convenience variety store for sale. It is located in a bustling strip mall adjacent to a major university’s campus. It has served the students, university, and community for over 30 years. The owner describes it as, “a store for students." It is a university institution that has seen generations of students, most recently being the children of the first customers to shop at the store.

This convenience/variety store for sale has an outstanding reputation. It is known as a social and economic hub that draws in customers, which in turn, benefits the surrounding businesses. Located within easy walking distance from campus, it has something for everyone: university logoed clothing, snacks and soft drinks, cards, novelty gifts, school supplies and more. It carries thousands of items-just about anything a student could want or need.

This university convenience/variety store for sale has grown primarily through word of mouth due to an excellent brand and through promotion. The Seller has strategically used a loss leader to drive traffic into the store. This item is so popular that it has become part of the campus experience. The Seller also understands how to reach the target market and effectively uses social media (Facebook, Twitter), blogs, and advertising. Under new owner/operator management it could show even more profitability and growth with additional advertising and campus promotions.

Posted Oct 6, 2016

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